Advocacy - the next wave

Today we are putting advocacy at the heart of everything we do. We are committed to developing communications programmes designed to gain support from a legion of believers, supporters, allies and fans who are willing to voice their opinion, virtually and otherwise, anywhere in the world. Advocacy. It's the power to help move businesses, brands, people and ideas forward.

A recent study reveals that brand advocacy is worth five times that of an advertising spend, in terms of creating new and loyal brand users for companies. This European Advocacy Study was conducted by Weber Shandwick and Paul Marsden, previously with Enterprise LSE, the commercial arm of the London School of Economics and now a leading researcher in Brand Advocacy and Word of Mouth. Click here to read more.

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Technology PR

With experts in more than 25 markets across Europe, and 38 throughout EMEA, Weber Shandwick offers the region’s most comprehensive technology PR service in terms of number of consultants, quality of established and emerging clients, and breadth and depth of client services.

Case Studies